Machines

Customers at Thomas Crenshaw’s full-service bike shop, Frame Up Bikes in Pleasant Hill, California, know a lot more about Orbea bikes and its global competitors than they do about the legendary bike company’s cooperative business model. “We know Orbea is a co-operative and worker-owned, but most of our customers don’t,” says Crenshaw. “What they care…

Just like cars, today’s motorcycles have become dizzying assemblages of electronic connections—invisible to most riders, inscrutable to many mechanics. The more high-tech these machines become, the more there is to love about classic, old bikes. Among the simplest of the pack are the Japanese motorcycles of the 1970s, particularly the Hondas. They’re also among the most loved, and that’s exactly what keeps Dave Stefani in business.

Almost hidden on a funky old pier along San Francisco’s waterfront, Autodesk, a world leader in digital tools for makers, is running a prototype shop that seems more like a high-tech playground for grown-ups. In between contracts to make, say, a steel ship propeller with a massive 3-D printer, the company takes in sculptors, engineers, and architects who are pushing the boundaries of their own work. The effect of all this energy is a level of innovation that is expanding—and perhaps redefining—the meaning of craftsmanship.

In the capital of digital disruption, traditional styles of bookmaking are still flourishing. See some of the San Francisco Bay Area’s masters of letterpress printing at work.

A CRAFTSMANSHIP photo essay.

Al Ruozi, age 97, is a high-school dropout whose primary invention was a machine, largely forgotten by now, that can help farmers save water, improve soil quality, and fight climate change.