A Home-Grown Social Entrepreneur | Craftsmanship Magazine Skip to content

A Home-Grown Social Entrepreneur

Kelly Carlisle didn't start out as a farmer — or a social entrepreneur. After stints in the Navy, the corporate world, and then no job at all, she founded Oakland's Acta Non Verba, an urban garden education project designed to engage and inspire local youth. More than a decade later, her garden — and her vision — continue to grow.

Theme: America’s Black Artisans and Innovators

Topics: , ,

Locations:

Materials: ,

top image
Acta Non Verba, Kelly Carlisle's urban farm in Oakland, is a haven of resilience and productivity in a high-crime neighborhood with little access to healthy food. “Crime has gone down,” says Carlisle. “Whether that’s because we have a farm here now, or because Tassa Village is beautiful, or because of the OPD’s racist policies on stopping people, I don’t know.” Photo by Project& Fellow Lynsey Addario.

By WILL CALLAN

  1. Early Impressions
  2. Part of the Training
  3. “Ripping Off the Band-Aid”
  4. The Lemon, and Everything After
  5. How to Make Dreams Work
  6. Growing Kids
  7. “Curious to See How You See It”
  8. Resources

Editor’s Note: The world is much changed since we first ran this story in Spring 2018, but we were delighted to recently learn that Acta Non Verba is still going (and growing) strong. Having adapted quickly and nimbly to the coronavirus crisis, the urban farm education program now serves a larger and geographically broader community than ever before. This story has been updated from the original to include current information.

When Kelly Carlisle is feeling “low-power,” she reads high fantasy, typically novels about sword-wielding heroines who heed the call to adventure. At home, in the car on audiobook, with her daughter, by herself, she consumes these tales whenever she needs refueling. Like right now. The organization that Carlisle founded and directs—Acta Non Verba: Youth Urban Farm Project—is gearing up for the summer, its busiest time of year, and the pressure is mounting. “I’ve been listening to fantasy books for some months now,” she told me, laughing. “Just finished another series this weekend.”

As a kid in East Oakland, Carlisle watched her parents, who were both street vendors, scrape together a living.

We sat on the splintered bleachers in the corner of Tassafaronga Park in East Oakland, just outside the fence of the quarter-acre plot that Acta Non Verba (or ANV) leases from the City of Oakland. The park is surrounded by Tassafaronga Village, a mixed-income development that’s played a role in cutting crime in the neighborhood. An abandoned Mother’s Cookies factory occupies four derelict acres a few blocks away. A Baptist church with a big, white façade sits at the other end of the park, and a sign on the fence of the church parking lot advertises the second coming, in both English and Spanish.

Behind us, inside the gate, two of Carlisle’s employees turned compost and organized the greenhouse in ANV’s organic farm. In non-pandemic times, local kids aged 5 to 14 come here three days a week during the school year, and five days a week in the  summer, to learn how to raise organic produce.

Farm manager Aaron De La Cerda hails from Fresno, where in high school he participated in a magnet program for students interested in agricultural science. Through his instruction, campers grow organic produce that ends up in their homes, and those of subscribers to ANV’s CSA. Photo courtesy of Acta Non Verba.

Carlisle had recently been reading Rae Carson’s “The Girl of Fire and Thorns”. “She has this desire to make sure that she’s doing good,” she says of the protagonist. That principle is what both calms and energizes Carlisle—not the transporting quality of the story, but the resonance of its message. When she reads, she says, her attitude is this: “Give me the moral of the story—give it to me! I just need the moral.”

It’s unclear whether Carlisle, whose trove of stories I only heard a sprinkling of, sees the episodes of her life as possessing the same intentionality that her favorite authors apply to their work; what I do know is that Carlisle’s journey has been unconventional enough to make anyone stop and think. She talks a lot about her “worldview,” but by the time she was 22 and joining the Navy, she didn’t have much of one, in her view. Nor, 6-1/2 years later, with an infant daughter, a failed marriage, and an office job in downtown Oakland, had her worldview gotten any clearer or shapelier. It took being laid off during the 2008 recession and having almost nothing for Carlisle to tune in, and allow all the noise, as distressing as it could be, to settle into a coherent message.

By springtime, crop beds like these are hardly recognizable: They’re dense with leafy greens, exposing hardly a square inch of soil. Photo courtesy of Acta Non Verba.

EARLY IMPRESSIONS

As a kid in East Oakland, Carlisle watched her parents, who were both street vendors, scrape together a living. She regularly rode the train with her father into downtown Oakland, where he sold incense, body oils, T-shirts, cherries, and oranges.

ANV campers practice their observation skills at each stage of the plant’s growth, drawing pictures, taking notes, and comparing results with their friends. Photo courtesy of Acta Non Verba.

When Carlisle was 9, her father applied for admission to UC Berkeley, the crown jewel of the state’s public universities. He’d been taking classes at a local community college in Oakland when he received his acceptance letter. Carlisle remembers him dancing around the house “and I was dancing with him,” she says. “I didn’t know what any of that meant, but it was very exciting.” (Soon, Carlisle’s mother also applied to Berkeley, got accepted, and completed a degree in English Literature.)

Family housing for “Cal” students at that time was in Albany, a nearby, nondescript town where, for the first time, Carlisle lived among a white majority. “I’d never been called ‘poor’ until I moved to Albany,” Carlisle says. Bit by bit, she adjusted. When asked if the experience prepared her for fundraising at ANV, she thought for a few seconds before replying yes. “Being around mostly white people at such a young age made me more aware of how not to scare white people,” she says—a skill she says she tries to use when describing the neighborhood that surrounds the farm. “I don’t want folks to think of East Oakland as Baghdad… or Fallujah… but also, there’s a lot of shit that goes on here,” she says.

After high school, Carlisle followed her friends back East for college, majoring in Communications at Roger Williams University in Rhode Island. Upon graduation, she started testing out career paths. There was a stint on a cruise ship, another on a dining cruise back in the San Francisco Bay; a job in a bookstore, another for Banana Republic. In 2000, when the dot-com company she was working for folded, she did an immediate about-face. “I didn’t realize that a company could just, like, blink out of existence,” she says. What she needed, she suddenly realized, was some economic stability. “So I figured, there’s probably nothing more stable than the military.”

If the ANV campers want to be farmers, that’s great, Carlisle says, but the program should also stoke their other interests. “Farming is just one thing that you have in your toolbox,” she says. “There are whole industries surrounding farming, there’s artistry to it.” Photo courtesy of Acta Non Verba.

PART OF THE TRAINING

The first time Carlisle and I talked about her military service, she threw in a sort of disclaimer: “Always remember, when I’m telling you these stories: I read a lot of fiction.”

In the back of the nursery, Carlisle noticed a small tree, its flimsy branch supporting a giant lemon. Carlisle didn’t understand what the lemon was doing there; as she understood it, food came from the grocery store.

On an overcast night in late August 2001, Carlisle arrived with her division at a nondescript compound north of Chicago. (When she was signing up for this, the recruiter had told her she could keep her cigarettes, but when she entered the facility and had her luggage checked, an officer confiscated them.) Three weeks passed. Between chew-outs and “beatings” from her RDC, the Navy’s equivalent to a drill sergeant, Carlisle was meditating on the books she’d been reading back home, but to which she was now denied access. (Boot camp imposes a no-media-or-entertainment policy. The only publications available: the Uniform Code of Military Justice and a travel-sized New Testament.) Dean Koontz, with his dynamic scenery and untrustworthy characters, helped twist her new landscape.

One morning, after another of many sleepless nights, Carlisle and the 99 other recruits in her division were sitting through a video that she describes as an extended piece of propaganda. An intensely handsome Navy SEAL with a pulsing forehead was presenting on life in the elite force when suddenly the lights turned on. Several instructors ran in and told everyone to sit down. After they had conferred with the SEAL, he barked out an announcement. It turned out this was “the” September 11, and New York’s World Trade Center towers had just been hit.

After a brief silence, the room filled with shouts. The recruits were screaming glory to America while Carlisle watched in disbelief. Surrounded by “young people from middle America who are, like, eating this shit up,” Carlisle kept her Left Coast cool. “I was saying to other people, ‘Everyone, come on, obviously this is part of the training,’” she recalls. “‘Show us a newspaper. Show us a newspaper,’” which, of course, was against policy.

“The magic of me growing things is everlasting and it makes me know that I was really put on this Earth for something,” Carlisle says. Photo by Project& Fellow Lynsey Addario.

Two weeks later, stalled in a long line for “dental week” (the only time military authorities made an exception to the media embargo), Carlisle watched the twin towers smoking and collapsing. “And then,” Carlisle said, “with such shame, I was reading the news. This bullshit really happened in America?” Over the following days and weeks, it seemed to Carlisle that for many of her peers, the attacks became an excuse for bigoted and violent language—a strain of American patriotism that she’d never seen before. Nonetheless, Carlisle remained faithful to the Navy, grateful for its promise of order and predictability.

Carlisle graduated from boot camp at the top of her class. To add to her value, the Navy paid for extra schooling and she rose through the ranks. The result was that, for nearly 3 years, as an operations specialist on the USS Essex, Carlisle was at sea, sitting in a windowless, air-conditioned chamber, using a medley of World War II-era computers to chart the ship’s movement and track other objects in the water. The goal was simple: Don’t hit anything, and don’t get hit. The work became automatic, but it all felt like a comfort. “You just don’t have to think,” she said. “I can’t stress that enough. You don’t have to think, you just have to do your job.”

While plenty of campers aspire to be cops and star athletes, Carlisle says that others get fully engrossed in the work. She talks about one boy who’s been getting straight A’s since he started with them. “He was talking about how he wants to be an entomologist.” Photo courtesy of Acta Non Verba.

“RIPPING OFF THE BAND-AID”

Once she was part of a massive institution like the military, Carlisle assumed, she would never have to find another job and never have to worry about money, housing, or healthcare again. But then, in a romance that she says burned hot and brief, she got pregnant. Given the option to accept honorable discharge or send their daughter back to California to live with Carlisle’s parents, the couple opted for the former. They got married in San Francisco, moved to military housing in San Diego, and 4 months later, went their separate ways.

ANV brings in specialists to teach the campers about a variety of practices, from beekeeping to Capoeira, a musically-influenced martial art that was born in the slave quarters of Brazil. Photo courtesy of Acta Non Verba.

Carlisle then moved back to Berkeley with her daughter. She was hired at a recruiting agency in Oakland, and soon found life there not too different from the Navy. She completed her tasks. She dealt with daily racism from her coworkers (whether on the issue of her hairstyle, or a perceived sense of “Black entitlement” under the newly elected President Obama). She greeted the homeless man outside her office, and would maybe, if she could fish it from her pocket, dribble some change into his soiled palms. Yes, there was suffering in the world, but her efforts to alleviate it boiled down to a simple set of rules: “Make sure that you put your recycling in the blue bin and give your change to the homeless person, and let that be that.”

Then two things happened that she couldn’t ignore. Early in the morning on New Year’s Day, 2009, a young Black man named Oscar Grant was shot and killed by a police officer for BART, the Bay Area’s mass transit system. This was before social media had spread awareness of racial bias in police shootings; within days, mobile phone videos of the shooting posted online racked up hundreds of thousands of views. On Wednesday, January 7, a peaceful protest began its march from BART’s Fruitvale Station to Downtown Oakland.

By the early evening, clutches of the march were breaking out in riots. Carlisle was at work when she overheard her boss, a white man, offer her coworker, also white, a ride home, considering how messy things were on the outside. When Carlisle said, “What about me?” her boss didn’t have much of an answer. He just figured that, you know, being Black, she’d be fine… “It was like a ripping off of the Band-Aid, blinders off,” she said. “Are you for real?”

Soon thereafter, the second stunner happened. In the wake of the 2008 financial crisis, Carlisle was laid off. For almost 6 months, she couldn’t find steady work. Down and out in Berkeley, with a daughter to feed and rent to pay, this was the most unmoored Carlisle had felt in years. The stuff she’d been ignoring (through “willful ignorance,” as she puts it) returned now, not as an objective problem to be studied, but rather as an everyday experience. Once again, she started reading, a lot, but this time  via the internet, and about issues much closer to home. “What really set the spark loose was reading the comments,” she says, “and understanding that there are people who just really don’t care.”

When presenting campers with food options that they may not have access to at home, Carlisle says, ANV has to be careful—going so far as to require mandatory staff training in non-judgmental communication. “We have to be very conscious of what we’re saying,” she says. Photo courtesy of Acta Non Verba.

THE LEMON, AND EVERYTHING AFTER

Carlisle gradually started noticing a host of problems all around her—the outsized high school dropout rate, teen prostitution, and gun violence throughout much of East Oakland. The heartbreaking statistics, her fresh encounter with instability—all of this led Carlisle to look for something she could do to about the systems that make the U.S. a country of have and have-nots.

This is where her go-to origin story comes in, the one she’s told for funders, filmmakers, reporters, and audiences of hundreds around the Bay Area. I heard her tell it at an event at the main branch of the Oakland Public Library, where a traveling photo exhibit—on “Working in America” by Project& of Chicago—had profiled her. When we met for an interview a few weeks later, she said that in the previous week alone, she’d told the story twice.

The story begins in 2009, in the height of summer in the East Bay, when Carlisle, in search of A/C with her daughter, then 4, wandered into a nursery. In the back, she noticed a small tree, its flimsy branch supporting a giant lemon. Carlisle didn’t understand what the lemon was doing there; as she understood it, food came from the grocery store. In her highly trained way of thinking solely about immediate concerns, it had never occurred to Carlisle that growing fruits and vegetables was a process unto itself, and that it required work.

So she bought the lemon tree, and started caring for it with her daughter, checking in each day on the incremental stages of its growth. “It’s really a miracle,” Carlisle says. “That’s what I felt like. Is that a bud? That must be what you call a bud. You see it kind of expand and you’re like, that’s hella weird, what’s that gonna be? And then it turns into a leaf or it turns into a flower and you’re like, fuckin’ amazing! I mean, especially in the beginning, it was like a whole other kind of magic.”

After a month of these tiny discoveries, Carlisle returned to the nursery to buy tomatoes, cilantro, and grapes, along with garbage cans in which to grow them on her porch garden. To Carlisle, the whole experience was like a heavenly slap to the face. “The magic of me growing things makes me know that I was really put on this Earth for something,” she says. “Beyond being Kaiyah’s mom, beyond being a military chick, I was made to do this.”

About a year later, the idea for ANV came to her in what she calls an epiphany, and she began her research (starting with the “Nonprofit Kit for Dummies” book). Once again, she plunged into a period of reading, this time about gardening, and took some classes toward becoming a master gardener. Before long, she had a mounting stack of articles and studies about food insecurity and its effect on communities of color in East Oakland.

In 2010, Carlisle opened Acta Non Verba (the name means “deeds, not words”). After an initial trial period in the backyard of some property belonging to the Berkeley Housing Authority, Carlisle connected with Cynthia Armstrong, director of Oakland’s Tassafaronga Recreation Center. Armstrong invited Carlisle to look at the park’s quarter-acre open plot. That site is now teeming with chard, kale, broccoli, and onions, and has served thousands of students from schools and neighborhoods within walking distance of Tassafaronga Park and Bay Area-wide. How does that work?

“Some [kids] take public transit, but we also have parents that commute to Oakland for work and drop off their kids,” Kelly says. “We also have service-learning projects for various youth groups that we work with, and we partner with other schools outside of the city.”

And, when statewide shelter-in-place orders came down in mid-March, 2020, as a response to the COVID-19 pandemic, ANV acted fast: “Within days of the SIP order, we adapted to go online with all of our programs,” Kelly says. “Kids were sent home from school on Thursday, and by the following Monday, we had converted to a fully online program and were ready to go.” Their 9-week summer camp, too, was held online, with “camp-in-a-box” kits mailed out in advance and live instructors interacting with the campers to keep them engaged. Kelly deems it a success: “We actually expanded our camp this year, from just Oakland and the surrounding areas to as far away as Sacramento, Cleveland, and Kansas.”

It’s not all work at the ANV farm. Campers take frequent breaks for snacks, homework help, meal prep, and to learn bits of Spanish, French, and Arabic. Photo courtesy of Acta Non Verba.

HOW TO MAKE DREAMS WORK

“One skill that I hope we’re developing in our kids is being able to bounce back,” Carlisle says. “I didn’t necessarily want to be a farmer, I didn’t necessarily want to be in the military. It wasn’t my dream to do those things, but I did them, and I did them well, and they helped me get to this point now.”

Jill Ratner, president of the Rose Foundation, one of ANV’s early funders, told me that what has struck her most about Carlisle is her ability to articulate the problems she’s trying to address: East Oakland’s status as a food desert, the industrial particulate that sometimes darkens the neighborhood skies, the way the Bay Area’s development is forcing out a lot of working class families and people of color, just to name a few. “People understand things in different ways,” Ratner said, “and one of the things that I think Kelly is great at is moving between people.”

Tim Little, the Rose Foundation’s executive director, was impressed by Carlisle’s ability to secure some city land. “I’ll tell you what: It’s not that easy to get a partnership with the City of Oakland,” he says. And she pulled that off early on—even before submitting her grant application. The Rose Foundation’s first grant to ANV, in 2011, was for a mere $1,000; since then, Rose has funded ANV eight times, including a $62,500 grant in 2015.

In those early months, Carlisle’s mother and sister sometimes joined her in the planting and harvesting. Griselda McCoy lived across the street at the time, and was soon inspired. Her three children all ended up being ANV participants. McCoy told me that her older kids learned lessons in entrepreneurship. Her son Anthony, after receiving his first paycheck for his work at the ANV summer camp when he was 15, gained newfound respect for his mother after seeing how quickly the money went. For her daughter, Genesis, 13 at the time of this writing, McCoy said that ANV brought out her best, most engaged and thoughtful self. “And I’d never really seen her that way until she started working with Kelly,” she told me.

“The camp has a cooking-your-own-food policy,” Carlisle says. “We’re not a vegan or vegetarian camp. So we make sure we have something for everyone.” Photo courtesy of Acta Non Verba.

GROWING KIDS

“One skill that I hope we’re developing in our kids is a sense of resiliency, of being able to bounce back,” Carlisle told me at one point. “I didn’t necessarily want to be a farmer, I didn’t necessarily want to work in corporate America, I didn’t necessarily want to be in the military. It wasn’t always my dream to do those things, but I did them, and I did them well, and they helped me get to this point now.”

Adjusting the expectations for youngsters in East Oakland has not been easy. Carlisle once asked the kids what they want to be when they grew up, but she never did it again because of the pattern in their answers: cop, cop, rapper, basketball player, cop. It’s not that she wants to discourage kids from following their dreams. Rather, she wants them to understand that a career in the police force is dangerous, and that only a handful of people have the combination of talent, opportunity, and luck to make it in sports and entertainment. Still, even when presented with these facts, kids rarely budge. “It is American to say, ‘Well, I’ll be one of those two.’ It’s very, very American.”

In 2018, according to a report from one of its funders, 52 percent of ANV campers were returning, and that’s despite many of their families being pushed out of Oakland due to rising costs of living. “I am proud of it,” Carlisle says. “Having over half of our kids come back year after year, at least the second time, is really dope.” Photo courtesy of Acta Non Verba.

This is exactly why Carlisle is determined to expand these youngsters’ worldview. As she puts it, “We are what we know, right?”

“CURIOUS TO SEE HOW YOU SEE IT”

The last time I visited the farm, pre-pandemic of course, Carlisle wasn’t there. She was out of country, taking a much-needed vacation, so her handful of staff members were in charge. It was a sunny afternoon, after 10 days of rain, but in the wind and the shade of the plot’s six redwoods, the air was a bit chilly. No matter—the half-dozen kids onsite that day didn’t seem to notice.

The goal of that day was to transplant starters from miniature greenhouses to larger pots. The week before, the kids had used soil, rocks, leaves, and other bits of organic matter to build small biomes inside plastic lidded containers, planted them with pepper and tomato seeds, and left the biomes to flourish on the office windowsill. ANV sells the harvest through a CSA and the  proceeds land directly in savings accounts for the kids, reserved for educational expenses.

Before the kids removed their growing plants from the containers, Aaron De La Cerda, the farm manager, asked them to draw a picture of their starters. De La Cerda explained that they should look carefully. Even if they didn’t observe any difference, they should take note of that. Even a sketch of the soil would do. “Everyone sees things differently,” he said. “So I’m curious to see how you see it.

RESOURCES

Acta Non Verba runs its youth programs year-round. The 2020-21 version includes online after-school and summer camp programs, and ANV is now working on a “hybrid” model for summer 2021, in hope that it will be safe for at least some campers to return to the farm in person. Their CSA (community-supported agriculture) program, called Beet Box, has expanded ten-fold during the pandemic. It now serves more than 300 families, with 100% of the profits placed into education savings accounts for ANV’s youth participants.

To honor the 40th anniversary of “Working,” Studs Terkel’s landmark book, Project& chronicled hundreds of unusual Americans—in photographs, for radio documentaries, and in short print articles—for a project called Working in America. Project& partnered with The Craftsmanship Initiative on our 2018 series, Craftsmanship and the Future of Work.

More stories from this issue:

The Architecture of Trust

A Black Artist’s Haven on a (Mostly) White Vineyard

A Home-Grown Social Entrepreneur

Latest content:

Watch “Master of the Chair”

Listen to “The Cowboy Folklorist”

Mending: An Ancient Craft for Modern Times

Back To Top