The Shinola Polish
In the 1960s, Shinola, the venerable American shoe-polish company that became famous for a World War II soldier’s crack, “You don’t know shit from Shinola,” shut its doors. The move was a fitting bookend to the golden age of American manufacturing. Then, in 2011, a Texas developer revived the name as a maker of watches, leather goods, and retro bicycles in the broken heart of downtown Detroit, where, the company says, “American is Made.” Is making things in America again that easy?